NASCON Broadens Consumer Foods Portfolio

By Lukmon Akintola

NASCON Allied Industries Plc, a subsidiary of Dangote Group, has expanded its consumer foods portfolio with the introduction of three seasoning products as the company intensifies efforts to diversify beyond its traditional salt business.

The products, Dangote Classic, Dangote Beef Seasoning and Dangote Chicken Seasoning, were unveiled at the 2026 Lagos International Trade Fair during the Dangote Group Special Day.

The launch represents another phase in NASCON’s expansion into Nigeria’s seasoning market, which it entered in 2014 as part of a strategy to broaden its product offerings and tap into changing consumer demand.

Managing Director and Chief Executive Officer of NASCON, Aderemi Saka, described the latest product introduction as part of the company’s transformation into a more diversified food products business.

She said the reintroduction of Dangote Classic, alongside the introduction of the beef and chicken variants, was intended to increase consumer choice and strengthen the company’s position in the seasoning segment.

“For over 50 years, NASCON Allied Industries Plc, also known as Dangote Salt, has been a leading salt refiner in Nigeria and a trusted name in Nigerian households,” Saka said.

She added that the company would continue developing food products designed to meet consumer preferences and provide alternatives in the Nigerian market.

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The expansion comes as Dangote Group continues to pursue a broader manufacturing strategy across Africa, with investments in cement, fertiliser, petroleum refining and other industrial sectors.

Speaking at the trade fair, Group Executive Director, Commercial Operations, Dangote Industries Limited, Fatima Aliko-Dangote, said the group’s investment strategy was anchored on local production, value addition and reducing dependence on imported finished goods.

She said manufacturing remained central to the group’s expansion plans, citing Dangote Cement’s installed production capacity of about 55 million tonnes annually across Africa and investments in other sectors.

Under its Vision 2030 programme, the group plans to increase the Dangote Petroleum Refinery’s capacity from 650,000 barrels per day to 1.4 million barrels per day, while expanding fertiliser production capacity to 12 million metric tonnes and polypropylene output.

The expansion in polypropylene production is expected to support industries such as packaging, textiles, automotive, medical and construction.

Meanwhile, President and Chairman of Council of the Lagos Chamber of Commerce and Industry, Leye Kupoluyi, identified unreliable electricity, high transportation costs and unpredictable fiscal policies as major constraints facing manufacturers.

He said addressing the challenges would reduce production costs, improve competitiveness and encourage further private-sector investment in local manufacturing.

The new seasoning products were showcased at the Dangote Group’s exhibition stand, where visitors were invited to sample them.