The National Democratic Congress (NDC) has raised concerns over the high cost of political billboard permits across Nigerian states, alleging that exorbitant charges are making it increasingly difficult for opposition parties to gain visibility ahead of the 2027 general elections.
The Director-General of the NDC Presidential Campaign Council, Mallam Ibrahim Hussain Abdulkarim, disclosed that Lagos State is charging close to N700 million for a licence to erect a political billboard.
Abdulkarim said the huge financial burden associated with securing billboard permits could undermine the ability of opposition parties to effectively communicate their messages and promote their candidates during the electioneering period.
He noted that the situation had forced the NDC to consider alternative means of reaching voters without depending heavily on conventional outdoor advertising platforms.
According to him, the party has resolved to turn its members into mobile campaign advertisements by using them as walking billboards to promote its political activities and message.
“We have decided to be our own billboards,” he said.
